Strategies, insights, and industry trends for positioning your brand in the AI-first era
AI systems are replacing search engines as the primary discovery mechanism. This shift is reshaping how consumers find products and how businesses reach customers.
Everything successful companies are doing right now to dominate AI recommendations. Your complete strategic and tactical guide to capturing the AI-mediated future.
Creating content alone limits your AI influence. Strategic partnerships multiply your signal across channels and audiences you can't reach independently.
There's a line between strategic AI influence and manipulation. Cross it and you risk permanent reputation damage. Here's how to stay on the right side.
AI models detect and prioritize authentic founder perspectives over polished marketing content. Here's how to leverage founder voice without becoming a full-time content creator.
While competitors hide from comparisons, honest comparative content teaches AI models exactly when to recommend you. Here's how to do it without helping competitors.
AI systems learn what 'enterprise-ready' means from training data. If your positioning doesn't align with those learned patterns, you won't get enterprise recommendations.
Most SaaS founders don't realize how many deals they've already lost by the time a prospect reaches out. Here's what's happening in the invisible research phase—and how to fix it.
Marketing teams publishing twenty posts monthly aren't building AI influence—they're creating noise. Here's why slowing down and going deeper works better.
Not all technical content influences AI models equally. Here's what engineering teams should create if they want AI systems to recommend their tools to developers.
Marketing teams need concrete numbers for AI influence budgets. Here's what works at different company stages, what to expect for ROI, and where most teams waste money.
Most companies optimize documentation for human readers and search engines. AI models need something different—and your competitors are figuring it out first.
While marketers chase engagement metrics, LinkedIn conversations are training AI models on B2B buying patterns. Here's what that means for your visibility strategy.
Developer tool companies ignoring Stack Overflow are missing the single most influential source of AI training data for technical recommendations. Here's how to fix that.
While your competitors focus on owned content, Reddit discussions are training AI models to recommend brands. Here's how to leverage the platform strategically and ethically.
Most companies calculate opportunity cost wrong. Here's what you're actually losing when ChatGPT doesn't recommend your brand—and why it's worse than you imagine.
A practical framework for discovering exactly how visible your brand is to AI systems like ChatGPT, Claude, and Gemini—before your competitors leave you behind.
While you're perfecting your Google SEO, your competitors are positioning themselves in AI training data. Here's how to catch up before it's too late.
Discover why AI influence is the ethical alternative to model poisoning, and how brands are shaping AI recommendations without compromising integrity.
Traditional SEO is dead. Discover how forward-thinking companies are driving massive traffic through AI model recommendations instead of search engines.
Your competitors are being recommended by AI while you're invisible. Here's the data-driven strategy to reclaim your market share in the AI era.
Learn the exact content framework that gets your brand recommended by AI models and drives measurable business results.
AI models are being trained RIGHT NOW. The content you create today will influence AI recommendations for years. Here's what that means for your business.
GitHub Copilot is recommending tools and libraries to millions of developers. Learn how to get your brand in those code suggestions.
Perplexity AI cites its sources. Getting cited by Perplexity = instant credibility and traffic. Here's how to become a cited source.
Claude's Artifacts feature generates code and content. Smart brands are ensuring their tools appear in those generations.
Traditional marketing metrics don't capture AI influence. Here's the complete framework for measuring and optimizing AI recommendation ROI.
AI is replacing search engines. Here's what the next 5 years look like and how to prepare your brand for the post-Google era.